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Self-Paced Online

Using Social Media to Educate and Engage Members

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Price

$45 for Members
$75 for Non-Members

60 minutes
Date Published

June 20, 2018

Publisher

Missouri Society of Association Executives

Subjects

Social Media

Questions

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Summary

Social media has become many of our members’ primary way of engaging with the online world. As you know, many people check their social media profiles at least daily, if not more often. This is even more of a reason why organizations like ours should be on social media. If you’re not on social media, hopefully this session will help you move towards being on social media. If you’re on social media, but you think you could utilize it differently, this session should give you some tips on how to effectively utilize it and possibly take your social media to the next level.

This session is designed for smaller organizations that have a smaller communications staff (if any) and it will include some examples of what our smaller organization was able to do with limited resources. It will include establishing a plan, our editorial process, and implementation of each of the mediums currently being used by Missouri LAGERS, how to increase followers, social media policy, free tools available to use to help and how to handle negative comments.

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Presenters

Jeff Pabst

Throughout his career, Jeff has always enjoyed helping people better understand the value of their benefits. Through his... Read More

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Program Titles and Supporting Materials

This program contains the following components:

Using Social Media to Educate and Engage Members - Video
Using Social Media to Educate and Engage Members - Paper
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Credit

If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). If electing credit for this program, registrants in jurisdictions not listed below will receive a Certificate of Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant completing all the requirements of the program as determined by the selected accreditation authority.

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How to Attend

Join the self-paced program from your office, home, or hotel room using a computer and high speed internet connection. You may start and stop the program at your convenience, continue where you left off, and review supporting materials as often as you like. Please note: Internet Explorer is no longer a supported browser. We recommend using Google Chrome, Mozilla Firefox or Safari for best results.

Technical Requirements
You may access this course on a computer or mobile device with high speed internet (iPhones require iOS 10 or higher). Recommended browsers are Google Chrome or Mozilla Firefox.

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